Comeonletsgo
A Giant Vision to Reach the Nations
- Project
- Site redesign that effectively communicates a radical vision
- Client
- Partners For Christian Media
- Role
- Strategy, UI Design, and Front / Back-End Development
- Results
- Average Engagement Time +984.8% increase
The Challenge
Create Deep & Meaningful Engagement
ComeOnLetsGo, a ministry initiative under Partners For Christian Media, had a powerful mission: to share the hope of Jesus through real-life video stories of transformation. But they needed a new website to keep pace with their vision. Content was hard to manage, user engagement was lagging, and their storytelling platform didn’t reflect the scale or impact of their work, over 23 million video views and hundreds of testimonies.
Put simply - help scale their ministry, and deepen engagement with their content.
Primary focus of the redesign
- Dynamic video library
powered by Webflow CMS, allowing staff to manage hundreds of testimonies without developer support - High-impact storytelling
front and center, featuring video content hosted on YouTube with custom layouts for featured stories
- Email capture and list segmentation
powered by Constant Contact, integrated via Zapier to automate subscriptions - Custom “Finding God” page
with integrated chat (via Need Him plugin), gospel videos, and a clear path to spiritual support
Within the first two months post-launch, the results spoke for themselves:
The redesigned platform isn't just attracting more people, it's keeping them engaged longer, increasing the likelihood they’ll watch a story, sign up, give, or take a step that will impact the rest of their life. ComeOnLetsGo is a ministry built on transformation, and now, their website reflects it.
- +63.7% increase in active users
- +65.3% increase in new users
- +984.8% increase in average engagement time per active user
Content Management
Webflow Dashboard
From a state patrolman led to Christ at a rest stop after watching a video, to a young woman encouraged out of despair, these impactful stories are seen, shared, and changing lives. Our role was to help make that possible, with the right digital tools, infrastructure, and design.
Site engagement has increased by 989% - underscoring the power of both the stories themselves and the more intentional, user-focused way they’re now presented.
